Categories
Google SEO

Google Rewrites Your Search Result Titles for Relevance

Google is changing your titles for you…whether they’re “optimized” or not! Google is overruling your title tags when they determine that your content headlines are more relevant. Previously, I had only seen this behavior when there were not well-structured title tags, keyword-stuffed title tags or no title tags at all. This has been well documented […]

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SEO

How Not to Optimize Your Search Results Page Title – Priceline.com Should Know Better

A comparison in travel sites search results page titles Wow, Priceline…who did you hire for SEO? I was shopping around for a good price on a hotel in Aspen when William Shatner’s “Falcoln of Truth” showed me how not to write page titles. Check out Priceline‘s horrific search results page title: Priceline.com – hotel, hotel […]

Categories
SEO

SEO It! Bookmarklet – Improves Search Results in iPhone & Safari

Format your search results for SEO Works great for SEO searches on the iPhone! It’s frustrating doing searches with SEO in mind, then having Google add SearchWiki, personalized results, and other localizations that mess up what you wanted: accurate results. Here’s the solution: The SEO It! Bookmarklet. I do lots of searching as an SEO. […]