Google is changing your titles for you…whether they’re “optimized” or not! Google is overruling your title tags when they determine that your content headlines are more relevant. Previously, I had only seen this behavior when there were not well-structured title tags, keyword-stuffed title tags or no title tags at all. This has been well documented […]
Good search results are magical I am always impressed when a website’s search goes where I want and finds what I expect it to. When trying to find a specific product by SKU in Interspire, you will be presented with a search result that shows the product you’re looking for first. But this is not […]
A comparison in travel sites search results page titles Wow, Priceline…who did you hire for SEO? I was shopping around for a good price on a hotel in Aspen when William Shatner’s “Falcoln of Truth” showed me how not to write page titles. Check out Priceline‘s horrific search results page title: Priceline.com – hotel, hotel […]
In working on the content for my new web site, I was working on ways to display the SEO ranking statistics. I came up with this concept of scaling the text relative to the % of clicks they get. The SEO statistics in this way are pretty dramatic: The #1 Result: receives 42% of all […]
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