Easy Digital Downloads was recently acquired by Awesome Motive as part of their acquisition of all the Sandhills Development WordPress plugins. EDD, created and led by Pippin Williamson, had a history of not pushing their other products aggressively with in-dash notifications and upsells. Awesome Motive—developers of OptinMonster, MonsterInsights, WPForms, and more—have used in-dash notifications and […]
